If ‘traditional’ parenting is failing your strong-willed child…
Understand What's Really Going On With Your Spicy Child
- Why rewards, consequences and gentle-parenting scripts keep backfiring on Spicy kids
- The five hallmarks that finally explain the meltdowns and the pushback
- What to do in the hardest moments, built for how your kid is wired
Used by over 4,200 families worldwide
What is a "Spicy" kid, and do I have one?
THE WORDS EVERYONE ELSE USES
Defiant. Challenging. Irritating. Tricky.
Family members and teachers don’t seem to ‘get’ them. They’re yelled at more than others, because they’re always doing what they’re not supposed to do. But they’re not bad kids… they’re just misunderstood.
S
Shame-sensitive
They feel like they’re bad inside. Big feelings scare them, so they skip them.
“They seem to explode no matter what I try.”
P
Power-seeking
They need to feel personal power. Choice, autonomy, a heads-up before anything changes. And they love being silly.
I
Incessant
Persistent, inflexible, they just don’t give up. To you it feels like giving in.
“I’m constantly walking on eggshells around them.”
C
Connection-loving
One-on-one time is oxygen, and their bids for connection often get misread as laziness.
Y
Yes
This one is yours. Say yes as much as you can, because Spicy kids have an allergy to the word no. And remember the reframe: you’re a good kid having a hard time.
“Nobody ‘gets’ what it’s like to parent a child like this.”
Spicy Brains Need A Different Approach
Six practical tools, matched to the moments you’re actually living.

When Nothing You've Tried Works
What to do for the kid who screams 'stop it!' or 'leave me alone!' when the usual advice falls flat.

The Meltdowns And The Anger
How to support a child who flips to angry or upset fast and finds it hard to come back down.

Heading Off The Blow-Ups
How to prevent, navigate and reduce the meltdowns, before they take over the day.

Your Own Stress
The best ways to look after yourself and stay calm when your child can't.

Inside Their Head
What it's like to be the kid who is always in trouble, and the thought patterns driving their behavior.

What They Need Most
The one thing these kids need above all else, and how you can give it to them.
Meet Heidi Rogers
Parenting a child with ‘different wiring’ (I call them Spicy) can be frustrating, isolating and overwhelming. I know because I have Spicy kids of my own.
I’ve seen it professionally too, with thousands of families across my work in mental health. The biggest thing I learned: ‘traditional’ parenting advice was never built for these kids.
This masterclass is where I hand you the understanding first.
Everything gets easier from there.
The Spicy Masterclass + the toolkit you keep
Spicy Masterclass Package
- 3-hour Spicy Kids Masterclass
- 10 Things Spicy Kids Want Adults To Know fridge sheet
- They Only Listen If I Yell! Tame Your Temper & Be A Calmer Parent (on-demand video workshop)
- Date With 8 journal prompts
- Identifying your anger triggers template
- Lock your phone and listen like a podcast
- Lifetime access!
Yours for just…
$197 USD
$415 USD Value!
Parents of Spicy kids, in their own words
I have just finished watching your masterclass and it was incredible. I have never felt so understood as a parent of a spicy child. Everything you said was so true and practical. Now the real work is implementing it!

I started watching the recording last night, and once again as I was hearing you describe spicy kids I was like "Seriously, has she met my child?" Boy, you really hit the nail on the head! I can't wait to finish watching it.

You absolutely described my child and I feel validated... Other parenting techniques don't work with her... Now I know why! You have helped me break a generation of spicy trauma.

We have searched online and seen psychologists before, but I have never had someone truly understand my child as Heidi does. We have seen an instant change in our child, she is happier and we are all less stressed! We have shed many happy tears.

So my daughter had a meltdown last night... I put into practice the lighthouse, telling her she was a good kid having a hard time... Once she got all those big feelings out, she was calm, she hugged me and kissed me because she didn't feel shamed about her outburst.

It resonated so much with my husband and me. Hearing you describe a spicy kid brings me to tears after repeating this cycle of frustration in our house for two years now. It was the first time we felt like someone understood our little guy... A weight has been lifted from our house!
